Minggu, 27 Desember 2009

How does Google cope with duplicate content and how can it effect youre website?

Duplicated content is where content (i.e Articles etc.) have been taken from a source of unique content and added to another site. There is no hiding away from Google's web crawlers.

They will find out if content is duplicated by checking the server for a copy of another document. They then decide who is the original and who is not... This can effect a website in many ways, and if you are looking to get your site a high page then it is essential to do as much as you can by writing original content.

If for any reason you have to duplicate content from other sites then make sure you find sites that don't have as many inbound links, then the possibility of your site been chosen as the higher site. If you're website is full of original content then you do not have as much to worry about, but still is important to keep those inbound links coming in.

Richard Hartley from Seo in Spain says's the most important way to get a good page rank is to keep a website original. He also added that "when writing news pieces the trick is to always write your own articles and news, you are sure to see a big difference in just a few months of writing for yourself".

It is in actual fact in the seo world that writing your own words gets you a lot further. So stop been lazy and start producing articles of your own, and in 3 months time you are sure to have risen your traffic to your website.

Sabtu, 26 Desember 2009

Using Google Analytics To Increase Traffic

For monitoring your Website traffic, you just can't beat Google Analytics -- and it's free. It tells you the source and duration of your page hits, which pages are visited, and, above all, where the hits are coming from and what search terms led them to your site.

Why bother analyzing traffic? You need to be aware of which of your website's pages are receiving the highest amount of traffic, and to know what is leading visitors to those pages. The pages that aren't working should be rewritten.

Discover which referrers (sites that send people to your site) are creating the most traffic, and you can decide if you may possibly introduce little changes to your site for more visibility on them.

Do other people's sites contain your ads and banners? You are able to look to see how well your campaign is running.

Time translates into money. If you realize that you have been devoting a lot of energy on a traffic building method that is not achieving results, you can stop spending more time on it or try to discover where are you failing in order to correct your mistakes.

Learn which keywords receive the highest ranking. Do your homework and replace ineffective keywords with better ones.

See what pages are the most popular and their bounce rate. The bounce rate is the number of visitors who leave your site without looking at any of your other pages. Typically it's a great sign when visitors linger on your site and read more of your content prior to clicking off your page.